Strategy & Operations – Kind Consumer

Early-hire at disruptive inhalation technology start-up. Developed product from drawing-board to market-ready consumer product with Medical Regulatory Approval. Raised over £30m in equity financing and partnered with FTSE10 business for commercialisation deal worth over £100m.

Early Member of Disruptive Pharma Startup

From Concept to UK Market Launch

Involved in the end-to-end product development process, taking Voke from initial concept to full regulatory approval and market launch in the UK.

  • Contributed to the entire product lifecycle, from ideation to proof-of-concept and final product
  • Helped secure necessary medical regulatory approvals for the UK market
  • Part of the team which successfully launched Voke, positioning it as a disruptive product in the inhalation space
  • Product DevelopmentRegulatory ApprovalUK Market LaunchMedical Devices

    Gaining UK Regulatory Approval with MHRA

    Collaborated with the Chief Medical Officer and technical teams to secure MHRA approval by demonstrating Voke’s quality, safety, and efficacy.

  • Worked closely with medical and technical teams to prepare the MHRA submission dossier
  • Contributed to the analysis and presentation of clinical trial data, non-clinical studies, and quality package
  • Ensured comprehensive data collection to meet regulatory standards for Voke’s approval as a medical product
  • Maintained clear communication with the MHRA, facilitating timely responses to queries and data requests
  • Regulatory ApprovalMHRA SubmissionClinical Trial DataNon-Clinical StudiesQuality, Safety, and EfficacyMarketing Authorisation
    media

    Commercial Partnership with FTSE10 Company

    Member of the negotiating team which secured a £100m commercial partnership with British American Tobacco (BAT) to bring Voke inhalation technology to market, creating a brand new category.

  • Worked on a £100m deal with BAT for the commercialization of Voke
  • Involved across the legal, regulatory, and commercial aspects of the agreement
  • Worked to help develop the partnership that enabled market entry of Voke
  • Strategic PartnershipsRegulatory ComplianceMarket EntryCommercialisation
    media

    Securing £30m in Funding

    Contributed in securing over £30m in funding from Angel investors, Venture Capital, and corporate sources, driving the technology from concept to market.

  • Raised capital from a diverse range of investors, including Angel investors and VCs
  • Built and maintained relationships with investors, securing favorable terms for long-term financing
  • Managed multiple investment rounds to support ongoing product development and scaling
  • Venture CapitalFundraisingAngel InvestorsStrategic Negotiation

    Worked Alongside a High-Profile Board

    Worked on a board comprising former CEOs, Private Equity experts, marketing veterans, and medical professionals.

  • Participated in board meetings with former CEOs of Tesco, Sainsbury's, and The Co-operative Group
  • Held Company Secretary responsibilities through multiple funding rounds and negotiations
  • Administered Enterprise Management Incentive (EMI) share option schemes and Enterprise Investment Scheme (EIS) for angel investments
  • Company SecretaryEMI SchemeEISEntrepreneurship

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